Pitch Improvement Programme

FA Resources and Guidance

The FA Club & League Forum Webinar Series

THE FA CLUB & LEAGUE FOOTBALL FORUM WEBINAR SERIES

With the coronavirus pandemic leading to the postponement of football, The FA have delivered a series of support webinars aimed at providing additional support for Clubs and Leagues.

The webinars cover a wide range of topics relevant to Cumberland Clubs and Leagues, including Business Continuity Planning and Marketing and Communication.

Each week you can sign up to request an invitation for the webinar (keep an eye on our Social Media for the weekly webinar information and sign up information), while the ones that have already been held can be 'watched' back. The relevant information to each webinar can also be downloaded.

How marketing can support growth and sustain participation

Date: 20 May 2020

During the 90-minute webinar, clubs and leagues were given information on a range of information to support growth and sustain participation.

Watch the webinar, download the presentation slides and download the documents

PRESENTATION SLIDES

 

 

Download: FA Marketing Strategy Template

Download: Marketing Budget Template

HOW TO USE SOCIAL MEDIA EFFECTIVELY

Date: 13 May 2020

During the 90-minute webinar, clubs and leagues were given information on a range of social media channels that are available to them – and how to best maximise their functionalities and save volunteer time.

Watch the webinar, download the presentation slides and download the documents

Presentation Slides

Download: Running Websites & Social Media Platforms

Download: Digital Communications with Children

Download: Staying Safe in the Digital World

Download: Staying Safe in the Digital World - Coaches

Download: Staying Safe in the Digital World - Parents

HOW TO USE MARKETING TO BUILD FOR THE FUTURE

Date: 7 May 2020

This webinar provided guidance on how to communicate during times of uncertainty. In addition, the webinar explored how marketing can be used both now and in the future.

PRESENTATION SLIDES

 

HOW TO PLAN EFFECTIVELY DURING TIMES OF UNCERTAINTY

Date: 15 April 2020

Your club or league will be at the heart of the local community and we’re here to help you access support and help you facilitate the game we all love. These Business Continuity Plans and guidance documents will promote thinking and support action plan development for your club or league.

It is important the right planning is done now to ensure you can come back stronger and continue to be the best places for people to play and enjoy the game.


PRESENTATION SLIDES

Unfortunately there was an issue with the recording. The PowerPoint content was not picked up for the first 30 minutes, but verbal presentation is still accessible and visuals appear at 32 minutes into the presentation.

DOWNLOAD: BUSINESS CONTINUITY PLAN GUIDANCE 

DOWNLOAD: CLUB BUSINESS CONTINUITY PLAN

DOWNLOAD: LEAGUE BUSINESS CONTINUITY PLAN

HOW DO WE KNOW WE'VE MADE IT

Date: 26 March 2020

The FA webinar looked into the topic of "How do we know we've made it" - Defining success at your club or league, supported by Hythe and Dibden FC.

PRESENTATION SLIDES

If you have any queries or would like to discuss any of the information from the above Webinar Series please contact Helen Aitchison, Marketing and Communications Officer for Cumberland FA on Media@CumberlandFA.com or  01900 511800